Finding Her

FINDING HER is the succession project of the SHE LOVES art show with the collaboration of Curator Adrineh Baghdassarian w/ co-founder of She Loves Collective artist Nelly Achkhen to once again reactivate the collective's artists to initiate this new project on a grander scale to place the collective on the worldwide map of women art collectives.

"Finding Her" has goals to achieve social change through art by connecting Artists from the United States of America with artists in Armenia and anywhere to collaborate by building a collective of a worldwide network of sisterhood to fight for causes that directly deal with women and girls through fine arts applications.

ART FOR SOCIAL CHANGE IS ART WITH A VISION AND IT IMPACTS PEOPLE IN MANY WAYS.

"Finding Her" is a social impact project born and cultivated from the city of Los Angeles with roots connected to its first global location Armenia.

Mission:

Raise consciousness and awareness 

After how we think about ourselves, our society, or our culture; create a vision of a more just world; be a tool or strategy for organizing and movement-building; reclaim traditional cultural practices as a form of resistance or community building; challenge racism, classism, sexism, homophobia, transphobia, ageism, ableism or other forms of oppression; and question mainstream culture and beliefs.

This first action comes as a re-Action to The Mooradian Gallery's grand opening poster artwork which included 11 men artists with a depiction of an illustrated woman. Empower 11 wanted to address the exclusion of the woman as an artist in the LA community by launching 11 women artists' names on Wikipedia to have an online presence globally. The project will start with many activities build locally to support actions that will lead to cyclones that will continue in Armenia and be connected for a tsunami final effect in Armenia.

Result: Each activation will end into a result that will take us a step closer to social change. Results, for example, can be community activated art, it can include products such as artwork created by activating mini-groups with capacities to grow communication and networking of women together or it could be skills

developed or behaviors observed while doing the artwork in group formats 2nd result example: Supporting the artists to guide them into developing them into a feminist social change art maker.

Impact: The effect of all the activations is both an individual transformation on the participating artist and also for larger social changes in the community that is touched by this. We believe personal transformation has big value because it is the link between these two that makes social change happens. The social transformation will take place when feminist social change art makes some impact on others. To think about what impact you want to have it could help you to think about social change indicators.

Gamechanger: That kind of difference your art can make as part of social change. Indicators can help you as a feminist artist to think about how you will make progress toward social change. Those road-signs or indicators can come in a variety of forms they can be facts or stories that show change is happening. Changes can be in awareness and knowledge in attitudes and motivation and behaviors. It can also be in changing systems and policies. 

Actions: That kind of art called "Actions" will be part of the She Loves Collective challenge to produce work that targets a specific social issue to amplify the situation and be part of the movement to raise collective awareness through the content of the "Action".

Action1: Empower11 

This first action comes as a re-Action to The Mooradian Gallery's grand opening poster artwork which included 11 men artists with a depiction of an illustrated woman. Empower 11 wanted to address the exclusion of the woman as an artist in the LA community by launching 11 women artists' names on Wikipedia to have an online presence globally. 

More examples of Actions:

Action #0 Meetup (Objects of affection)

Action #5 The Armenian landscape of dreams (public thinking on belonging)